Chapter 1431 Open Letter (4k)
Chapter 1431 Open Letter (4k)
Chapter 1431 Open Letter (4k)
Fang Zhuo publicly stated his position and raised his middle finger in front of the global media.
This finger first made the reporters excited, and then all the friends and foes followed suit. During the half year when Bingxin was suddenly restricted, Yi Ke had been responding to various requests, but the head remained silent.
Recently, first the recording of Fang's phone call with BIS was leaked, and then he gave several answers to the media in Shanghai, but no matter what, one was private and the other was informal...
At the Sino-German economic and trade event in Berlin, under the lens of a number of globally influential media outlets including The New York Times, The Wall Street Journal, Der Spiegel and Die Welt, Mr. Fang gave his official statement.
Yike will continue to cooperate with Bingxin.
Yike was prepared to lose the US market.
Yike and Bingxin will meet the next challenges together.
There is almost no need for interviews. We can immediately know who is ecstatic. Apple and Samsung, the competitors in the global smartphone market, will definitely be ecstatic. We can also immediately know who is angry. Washington, which has restricted Bingxin and Yike, will definitely be angry. As for who has mixed feelings...
This might be a bit more complicated. Yike's American employees, Bingxin employees, Yike stock holders, domestic Chinese competitors, etc. Faced with this unexpected situation, they were shocked and confused. Mr. Fang... you...
You must be really crazy...
You probably really are...
Yike is a company with business rooted in the global market! It is a company with more than 1 million users in the United States! It is a company with more than 3% of its revenue in the US market!
You, you...
Along with this interview, major media outlets reported and interpreted it.
Although Fang Zhuo emphasized that Yi Ke was unwilling to give up the U.S. market and stressed that "BIS is already formulating a plan to force Yi Ke to withdraw from the U.S. market", the media's first reports were all about the conflicts that were about to break out at Yi Ke.
——"The Fall of Yi Ke"!
——"Yi Ke's Tragedy in the American Market"!
——"The wrestling match between Fang Zhuo and Washington"!
——"Yi Ke's President announced that he will soon withdraw from the US market"!
——"YiKe's global business suffered a heavy blow, Apple and Samsung became the biggest winners"!
"On October 10, Fang Zhuo, chairman of Yike, was interviewed in Berlin and declared that Yike and Bingxin's strategic partnership would not be shaken by the BIS ban, which means that Yike may have to give up the US market."
"We believe Fang Zhuo knows better than anyone what kind of losses this decision will mean for Yike, but he still insists on doing it, which will disappoint many Yike shareholders and users."
"The third temporary license that Yike obtained from BIS this year will expire on December 12. After Fang Zhuo publicly announced the decision, BIS and relevant agencies in Washington have not responded yet. It is still unclear where the final outcome of Yike's confrontation with regulators will go. However, the Nasdaq-listed Yike stock price has already responded to the management's recklessness by diving."
"As of 31 p.m. Eastern Time on the 4st, which was six hours after Fang Zhuo was interviewed, Yike's market value had evaporated by $280 billion."
"At the same time, affected by the plunge in Yike's share price and Fang Zhuo's statement, Chinese stocks listed on the US stock market also plunged across the board, and panic has spread in the relevant markets."
"Fang Zhuo has paid a heavy price for his words and the middle finger he raised. He really needs to stop and think about what he is doing."
Bloomberg, which has often praised Fang Zhuo in the past, reported his decision and criticized it. In addition to the official reports, many reporters and analysts have already criticized Fang Zhuo's unexpected decision on the Internet.
——"A ten-year-old child should know how to choose! One is a company worth more than 3000 billion US dollars, and the other is a company worth less than 300 billion US dollars! Save the big one! You have to save the big one!"
——"You're terrible, Mr. Fang. You're really terrible!"
——"It's like Mr. Fang broadcast his decision live to the world! Did he inform the board of directors? Oh, I must have gone crazy too. I actually hoped that his decision needed to be approved by the board of directors! He will definitely regret it!"
——"Fang Zhuo, who founded Yike, is destroying it with his own hands!"
——"There are two knives stuck in Yi Ke's body, one from Washington and one from Fang Zhuo!"
——"Where is BIS? Why is no one talking about BIS?"
After criticizing Fang Zhuo's decision, some people also thought of another closely related party, the BIS in Washington. It was because of its restrictions on Bingxin International that Yi Ke was eventually forced to consider withdrawing from the US market. However, it remained silent within the latest six hours of the incident, which inevitably made people dissatisfied with its efficiency.
On the contrary, the Securities and Exchange Commission (SEC), another agency that has also had a strong presence in the past few months, responded quickly. On the one hand, it inquired about the relevant situation of Yi Ke, and on the other hand, it accused BIS of its aggressive attitude in this Yi Ke incident.
BSI was also very depressed, and the office where the impromptu meeting was held was filled with repetitive roars.
"How dare you?"
"How dare you!"
how dare you? !
Even though BIS was gradually tightening restrictions on Yike and Bingxin, it was still very surprised and angry about Fang Zhuo's direct action of overturning the table.
Perhaps tired of hearing such a roar, someone in the office had to reply: "Fang Zhuo is not here again."
So, the roar in the office followed suit - "How dare he?"
How dare he? !
But no matter why he dared to do so, it had indeed happened, and Yi Ke and Fang Zhuo seemed to have really made plans to withdraw from the US market, even though such a move would definitely cause deep internal injuries.
The BIS's impromptu meeting did not last long before the White House office called people over to inquire about the relevant situation. This fierce conflict was not included in the BIS's previous reports, predictions or promises.
Different from the industry nature of Bingxin International, as a world-renowned technology company, Yike does have a wide range of influence, and its stocks are also held by many institutions and investors in the United States.
BIS imposed restrictions on Bingxin, SEC intervened in Yike's investment in GlobalFoundries, and USTR threatened additional tariffs. The main purpose of these measures is indeed to cut off the connection between Yike and Bingxin and further weaken the competitiveness of Yike's products, but it was unexpected that the situation escalated to this point.
The report submitted by BIS repeatedly stated that Yike would inevitably terminate its cooperation with Bingxin International within the year, would inevitably comply with the relevant restrictions and requirements of BIS, and would inevitably preserve the important US market.
However, now that Yi Ke has made a decision beyond his judgment, new problems are facing us. Is it really necessary to expand it?
Yike wants to leave, but even if it does, even if it wants to give up the US market, we can’t just let it go.
Otherwise, if this kind of provocation and offense in front of the global media is not punished, it will not achieve the goal of continuing to weaken the ice core, and it will not be in line with the strength of each other.
Those who bully the weak should be punished. This is what should happen!
However, if Yike withdraws from the U.S. market or even Nasdaq, any subsequent restrictions on it will have to be carried out in other parts of the world, which means further expansion.
As 2016 is approaching, this kind of expansion that may bring about a chain reaction is naturally disliked to a certain extent. Even if it expands, we have to wait until the Democratic and Republican sides decide the winner of the election.
An emergency meeting involving BIS, SEC, economic advisers, semiconductor industry experts, and the director of the White House Office was held for a long time, and the measures finally finalized were still mainly aimed at the two companies, Yike and Bingxin.
We must strike the target accurately, but also avoid over-expanding the scope of attack.
Just as the meeting was about to end, the latest news came that Fang Zhuo, the head of Yike, issued an open letter to all Yike employees.
"As you can see, Yike may be facing a challenge rarely seen in history."
“Since its founding in 2001, Yike has faced no shortage of challenges and decisions under great pressure.”
“We are very fortunate that we have not been defeated by the challenges and difficulties in the past 15 years. Instead, we have grown faster and bigger, and now we have become a well-known brand with a global reputation.”
"Time flies. In just the past fifteen years, countless companies have grown and died quietly."
“Sometimes, I feel that a company may not need to pursue a long-term existence. As long as it survives for a few moments, it will be valuable enough.”
"Yike has released many products that are loved by consumers over the years, but when I think back now, the first moment that comes to my mind is when I introduced the first generation of Mars to everyone on the stage."
"At that time, Nokia, Motorola, Sony Ericsson, Samsung and other mobile phone companies dominated the global mobile phone market, and no one was optimistic about our entry into this fiercely competitive red ocean field."
"However, Mars successfully ushered in a new era of smartphones around the world, while the mobile phone businesses of Nokia, Motorola, Sony Ericsson and other companies died."
“With the development of smartphones, Yike has gained more and more recognition from the global market and the love of consumers. Every year, we try our best to launch the best products within our capabilities.”
"But the excitement I felt when I first stood on the stage and recommended Mars to everyone never came back, until last year, when I once again had the most exciting moment for me."
“Our Mars 8.8 has achieved amazing success and wide recognition!”
"As I write this open letter, I can't help but smile as I recall these two moments, and my heart is filled with joy."
"Thank you, everyone. Thank you for your joint efforts. Without you, these two moments would not have been possible."
"But I still have to think carefully. In the past fifteen years, is there no other moment that can be compared to these two moments?"
"It seems not, but it seems to be coming again."
“If a company is destined to live for only a few moments, then I am sure this is the moment - to meet the challenges rarely seen in history!”
“We rise to the challenge because we cannot remain indifferent to unfair and unjust treatment!”
“We embrace the challenge because we firmly believe that we have the right to pursue reasonable development!”
"We welcome the challenge because we not only need Yi Ke to be physically strong, but also value his spiritual richness!"
“——Keep improving, and use technology for good.”
“Keep making progress and using technology for good, as we have done over the past 15 years.”
"An exciting moment has arrived that I am sure I will recall often in the future."
"No matter what the outcome is, when we choose to let Yi Ke have a fresh moment and meet a challenge rarely seen in history, this is already good."
“Next, we just have to make it better.”
"Pay attention, I must also remind everyone that maybe we can't get better no matter how hard we try, and we can only fall from the world's number one to an ordinary first-class manufacturer in the end."
"But I've made my decision."
"Please come with me."
“When we meet on a narrow road, the brave wins.”
This is an open letter to Yike employees, and it is an appeal from Yike’s chairman to employees, but such an open letter will undoubtedly not only be addressed to the company internally.
At the very least, the people in the White House office had already seen and felt Fang Zhuo's determination firsthand.
"How was it?" Ferrante, who chaired the meeting, asked when he saw that no one spoke after watching the video.
"Mr. Fang, well, Fang Zhuo..." Aldini from BIS had to admit, "He is indeed different."
"Otherwise, how can we say he is the best CEO on the planet?" Ferrante nodded, then changed the subject and said with a hint of sarcasm, "In that case, let's make his heroic moment come true as soon as possible."
The temporary meeting regarding the Yi Ke incident has ended, and other institutions still need to consider specific targeted measures, but the SEC has expedited the formal inquiry letter again, requiring Yi Ke to actively cooperate and coordinate the supervision of abnormal stock price fluctuations.
However, the SEC's action hardly caused any splash. After everyone paid attention to Mr. Fang's interview for a day and saw the forwarded open letter, they became even more enthusiastic in discussing the future of YiKe.
What kind of future will Yike face?
When will you exit the US market?
Will Nasdaq be delisted?
Is there any room for recovery?
While the media were reporting and analyzing and the public was paying close attention, the people who could truly participate in Yike's future had quietly arrived in Berlin and met Fang Zhuo himself.
"Mr. Fang, I think you are really crazy!" Larry, the head of Google, complained like this the first time he saw Fang Zhuo. He never expected Yi Ke to make such a decision.
Or rather, he simply didn't expect President Fang to be so tough.
"Really? I don't think so." Fang Zhuo laughed, "Do I have to follow your expectations to be considered not crazy? Is there such a truth in the world?"
"Although I don't want to say this, I have to tell you that Yi Ke will only fail miserably if he does this." Larry had a cold face and did not shake the hand that Mr. Fang extended.
"Yike has obtained approval from Germany and plans to acquire a local map company." Fang Zhuo withdrew his hand without minding and suddenly talked about an irrelevant topic.
Larry suddenly turned his head and stared at Yi Ke's leader. After a moment, he murmured, "You are a lunatic..."
(End of this chapter)
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